Connected Urban Mobility 

Urban transportation systems are being challenged by the multiplicity of providers and complexity of the journey. Simply stated it’s gotten a lot more complicated to get around major cities. We are seeing attempts to address these problems by public providers as well as App developers but so far they all fall short of solving the problem. In this seminar we will see a vision of connected urban mobility that addresses the problems and is within our grasp.

Imagine the ability to use a phone to plan a journey, get schedules, receive real-time incident data, pay for all of the segments and then get a single monthly bill for all paid transportation used. With the proliferation of shared use services like Lyft and Uber, the distributed ownership of parking facilities, the multiplicity of transit and toll operators this would seem daunting.

Cubic Transportation Systems has developed the platforms necessary to deploy a universal transportation account, which would provide benefits to travelers as well as operators. Beyond the real operational improvements, it becomes the most powerful traffic demand management tool yet developed. Imagine the ability to communicate directly and personally to all travellers and offer them ways to modify their journey to maximize the use of the system.

Operators will have ready access to travel patterns giving them the ability to modify service. We can explore what a seamless trip would mean to the individual travel experience. What opportunities for regional cooperation and service integration does this approach offer?

Find more information on the UTRC website: http://www.utrc2.org/events/connected-urban-mobility