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Monday, September 21, 2020 from 10:00 AM to 11:30 AM EDT

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September 21st, 2020: Building and Sustaining a Successful Non-Profit: SESSION II (3 - Part Series) 

Session I: September 14th, 10:00a-11:30a

Session II: September 21st, 10:00a-11:30a

Session III: September 28th,10:00a-11:30a


ABOUT the Workshop

Whether you’ve got a new idea for a non-profit organization or you’ve been in operation for a while and want to review and refine your approach, this 3-part series will interest you.

Session I: Creating Program Roadmaps: Building and sustaining an organization means understanding your strategy, identifying the potential challenges to it, and then addressing those challenges. Using some real life cases, we’ll show how to:

-      Create a simple program “roadmap” to lay out your strategy

-      Identify the logical gaps in your strategy and correct them at the start

-      Identify your weakest activities and challenging outside factors and come up with action plans to address them.

-      Review and refine your vision and mission, goals and objectives based on these roadmap insights

Session II: Measuring for Continuous Program Improvement: Creating a strategy and action plan are useless without monitoring and evaluation to determine what’s working and how to fix it.  But it’s easy for monitoring and evaluation to get so complicated that they take up energy you need for program implementation.  In this session, we’ll pick up on the idea of program roadmaps from Session 1, but use them to:

-      Define the most important pathways to your main program outcomes

-      Identify the weak links on those pathways

-      Identify simple and practical implementation and outcome measures

-      Create a practical performance “dashboard” to monitor your progress and take action in real time.

Session III: Grant Writing: Though helpful, a PhD in English is not a pre-requisite for writing winning grant proposals. Instead, it takes strategy, targeted research, and the ability to craft a compelling story about your organization, the program you are seeking funding for, the group you are serving, and the major problem or community need that both you and the grant maker share a common interest in. In this session I will share with you: 

-          Strategies to Win Grants

-          Full Clarity on What Grant Makers are Looking For

-          The Foundations of Proposal Writing

-          Twelve Rules of Style in Proposal Writing

-          How to Measure Program Success

-          Budgeting that Matches Program Need

-          What to Expect After Grant Award Received

All three sessions can be attended for a single Fee of $60 per person.

ABOUT the Instructors

Tom Chapel, has just retired from CDC where he was the agency’s  go-to strategic planning, performance measurement and evaluation resource and champion since 2001, most recently as CDC’s first Chief Evaluation Officer. Tom facilitated and oversaw 100s of planning and evaluation efforts for CDC’s programs and their partners.  Since May he has been a Senior Fellow at the CDC Foundation where he’s helping to build their capacity to plan and evaluate their many funded programs, including huge recent investments in COVID, data modernization, and global health.  Before joining CDC he was a VP with Macro International (now ICF), managing most of their public health and human services work. Nationally, Tom recently finished his term on the Board of the American Evaluation Association, where he won the Myrdal Government Evaluation Award in 2013, and is currently a member of their Evaluation Policy Task Force. A New Jersey native, he received his BA from Johns Hopkins University and his MBA and Master of Public Policy degrees from the University of Minnesota.  Tom and his wife, Dr. Jennifer McCoy live in Atlanta’s Lake Claire neighborhood. 

Sileta Hodge is the founder of Bell Consultants, Inc., a firm specialized in Business Plan Writing, Grant Writing, and General Consulting for start-up and established organizations, Sileta Hodge has worked closely with non-profit leaders throughout the United States. Her areas of expertise in the past decade has included start-up planning, program development, budgeting, fund raising, recruitment, training & development, and long-term sustainability.

Marrying her passion for community development, economic growth, and mental health, Sileta and her team has helped to raise over $30.5 million in capital for grassroot and established organizations fighting various causes. She holds a Bachelor’s in Human Resources Management and is currently completing a Masters in Marriage & Family Therapy. Her ultimate goal is to open a private practice where she will diagnose and bring holistic treatment through various programs, to individuals battling mental health conditions, those struggling with addiction, as well as to families recovering from sudden loss and trauma. Currently serving as Chairwoman of SCORE Atlanta, Sileta enjoys working closely with entrepreneurs at various stages of growth. A family advocate, Hodge spends her free time writing books that encourage healthy relationships.