Marketing and Social Media 

People don’t become customers overnight. Helping those strangers get to know you is a process which involves sending the right messages at the right time. In this session, we will look at how social media, inbound marketing and email can be used together to move prospects through a process which transforms random strangers into raving fans. 

Join us for a lively session in which you will learn how to: :

• Use your website as the center of your marketing activities
• Drive traffic to your website using social media.  As well as understanding which social communities make the most sense for your business.
• Construct landing pages to convert casual visitors to prospects
• Develop a relevant eMail campaign to stay in touch with existing customers and help convert prospects to clients.