Dave is the Managing Director of MidAmerica Marketing Partners and Strategist for the MartechTeam. As a Data & Digital Strategist he has worked with Fortune 500 companies for over 20 years. He has focused on driving revenue growth using the latest tools in technology in both online and offline marketing.
Today, Dave applies his skill as a Consultant and Data Strategist working with companies to use their Customer Data and Marketing Databases more effectively. He has helped companies segment their customer data, so they are better able to drive incremental revenue while reducing expenses. Additionally, he provides consulting and strategy in the areas of acquisition, retention and cross-sell marketing for both B2C and B2B data.