Tuesday, November 20, 2018 from 6:30 PM to 8:00 PM EST
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Check-in starts at 6:00 PM


Stratford Library 
2203 Main Street
Stratford, CT 06613

Driving Directions 

Presenter:  Ed Winslow

Ed Winslow has been a career entrepreneur for 30 years, with 15 years as a broker and investor in Manhattan real estate including CBRE and Sotheby’s. He formed Niche Quest Media in 2006, an online lead generating agency specializing in Search Engine Optimization, Display Advertising, Adwords, and Facebook Ads, which created income-producing websites in the real estate, construction and healthcare industries. 


SCORE Fairfield County 
111 East Avenue Norwalk, CT 06851 

Facebook Ad Campaign Case Study from Generating Leads and Converting Leads To Sales 

A free SCORE Small Business Workshop co-sponsored by The Stratford Library

In this case study we will show how a small contractor went from $150,000 to over $1,600,000 with Search Engine Optimization and Reputation Marketing and how we are using Facebook Ads to increase his leads to a goal of $3,000,000 gross sales.

You will learn:

  • What Is Retargeting and how Retargeting Increases Sales
  • The importance of profile targeting
  • Types of Facebook Ads
  • Creating Ad Copy and Choosing Images
  • How To Create landing Pages That Convert to Sales
  • Best Markets For Facebook Ads
Free Business Counseling 
To get free one-on-one business counseling or learn about other SCORE free workshops, please visit our website. 
SCORE is a resource partner of the U.S. Small Business Administration and is a 501(c)(3) nonprofit association.