Where
This is an Online Event.
Presenter: Sue Yasav
Sue Yasav is the CEO of Marquette Marketing, specializing in thought leadership and content strategy.
Previously, Sue launched the thought leadership function at Synchrony, promoting it as an expert in the payments and retail fields.
Sue has published over 30 white papers, infographics and digital media on topics such as Loyalty, AI and Bio-technology, reaching over 500,000 readers. She has presented at dozens of conferences, webinars and podcasts on thought leadership and content strategy.
Contact
SCORE Fairfield County203-831-0065
score.fairfieldcounty@gmail.com
Webinar - How to Be a Thought Leader in Your Field
A Free SCORE Webinar
A thought leader is a recognized expert in their field. Their expertise is sought after and rewarded. Thought leaders often find it easy to attract new customers and can charge more for their services. So how do you become a thought leader in your industry? Attend this webinar, as we go through the 5 steps to becoming a thought leader.
Attendees will learn:
- The benefits of thought leadership for an individual and an organization
- The 5 steps to becoming a thought leader in your field, and you don’t have to be a university professor!
- Examples of individuals and companies who are thought leaders, how they got there and how they benefit from it
Prior to the Webinar:
- Identify the area, or industry, in which you would like to be known as a thought leader
- Think about some thought leaders that you respect and why they stand out to you
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To get free one-on-one business counseling or learn about other SCORE free workshops, please visit our website.
SCORE is funded [in part] through a Cooperative Agreement with the U.S. Small Business Administration.
