AACWP EDUCATION EVENT - Everyone's Invited!

The Venue

Located in the heart of downtown Dallas and available for ceremonies and receptions, The Room on Main is dedicated to special events and has been polished so that it provides a beautiful backdrop for your clients’ events. It offers a large open ballroom with windows on three sides, hardwood floors, and a soft neutral color palette sure to attract.

Join us at The Room on Main to see this unique venue and view all the amenities it has to offer.

Our Expert

Christy Matthews is a Certified Wedding Planner and an ambassador and affiliate of the Gay Wedding Institute, a contributing member of the Human Rights Campaign, and a board member of PFLAG Ft.Worth. She is the owner of Christy Matthews Events, a boutique event planning company based in DFW.

Planning weddings since 2008 in the San Francisco Bay Area, Christy is knowledgeable,
experienced and takes great pride in the events she plans for clients, and also the relationships she develops with them. Her work has been featured in C Magazine, and on numerous websites, including Style Me Pretty, Refinery 29, Junebug Weddings, and 100 Layer Cake. Producing and acting in the theater for a decade during and after college, Christy has an eye for detail, a flair for the dramatic and a soft spot for sweet sentimentality. And she is happy to be back in Texas!

Gay Weddings 101: Laws, Marketing, Stats, and the 'New Normal'

While it has been just over a year marriage equality was recognized in the United States, many in the wedding industry are still learning about this new market. Join us as Christy Matthews, an ambassador of the Gay Wedding Institute, shares with us information about the laws affecting same sex marriages, statistics about this section of clientele and how we can market to this community.

Christy will be sharing marketing strategies and navigating the 'New Normal', outlining the ways gay weddings are different than traditional straight weddings and offering strategies for thinking outside the typical wedding box. She will discuss how to address inclusivity, authenticity and how to modernize your marketing strategy, including how to tap into the LGBT client pool.

If you need insight into the LGBT market, you don't want to miss this presentation!