Joint INCOSE-LA / SPIN Speaker Meeting: 8 Nov 2011, Human Centered Design

TOPIC: Human Centered Design: If it Doesn't Work for Humans, It Doesn't Work

SPEAKER:  Professors Hadar Ziv & Judy Olson

WHEN:  Tuesday, November 8, 2011, 5:30 pm to 8:00 pm PST
Meeting Schedule:
5:30 - 6:15 pm   Registration, Networking, Refreshments
6:15 - 6:30 pm   Welcome & Announcements
6:30 - 7:45 pm   Presentation followed by Q&A

RSVP Deadline:  Friday, November 4, 2011 at 5:00 PM PST

COST (at sites providing refreshments): 
-- INCOSE Members: Free
-- SPIN Attendees & Non-Members: $5.00 *** Reduced for this meeting only! ***
    Pay via PayPal during registration, or cash/check at the door. Please bring exact change. 

WHERE: 
Host site:  Booz Allen Hamilton, Suite 200, 5220 Pacific Concourse Drive, Los Angeles, CA 90045  Open to US citizens, non-resident aliens, and Foreign Nationals (with early registration). POC: John Silvas  310-433-4308, silvas_john@bah.com.  Refreshments will be provided at this site.

Planned Remote Webcast Sites: Contact the site point of contact (POC) to request site activation or to indicate your interest in attending:
---> Huntington Beach. The Boeing Company - Bldg 17, Conf Rm 109, 14900 Bolsa Chica Road, Huntington Beach,  CA 92647.  Open to US citizens and non-resident aliens.  (Foreign Nationals will not be able to attend at The Boeing Company site.)  POC: Beth O’Donnell,  714-372-2543, elizabeth.odonnell@incose.org  Refreshments will be provided at this site.
--> Lancaster: Antelope Valley College, Open to all, Fee for Parking. POC: Mike Wallace, 661-540-0290, m.wallace@ngc.com
---> Santa Barbara:  Control Point Corporation, 110 Castilian, Suite 200, Goleta, CA.  POC: Scott Grant, 805-882-1884 x108,  scott.grant@control-pt.com  or Andy Lefley, andy.lefley@control-pt.com Refreshments will be provided at this site.
---> Pasadena: JPL, Von Karman Auditorium, 4800 Oak Grove Dr, Pasadena  Open to all.  Visitors must register by RSVP deadline. POC: Chelsea Dutenhoffer, 818-354-4811, chelsea.dutenhoffer@jpl.nasa.gov 

---> Virtual (NetMeeting): See the web page for this event on the INCOSE-LA website (www.incose-la.org) to join as an individual virtual participant.

ABSTRACT:   For modern software and systems with software to be successful, it has to not only work, it has to provide an engaging, useful and usable experience.  In this talk we cover three primary topics: 
·      Introduction to human centered design (HCD)
·      Return on Investment in adding HCD to systems and software engineering
·      How to incorporate it into existing software and systems development lifecycles.

The talk is based on both research and our students’ repeated success in following this integrated design method in their year-long Capstone projects at UCI.

PRESENTERS:   Together Professors Ziv and Olson teach the Capstone software-project class for Informatics seniors, where students employ the same tools and methods that we will talk about here to develop web-based and mobile applications for real customers.

Professor Hadar Ziv, is a Researcher and Lecturer in Informatics at the School of Information and Computer Sciences at UC Irvine, with 30 years of computer-science education and software-engineering experience. He publishes regularly in academic conferences. An early paper of his in SE is considered influential in the formative years of Agile and SCRUM methodologies. He has worked as consultant for several organizations wishing to include use cases, requirements engineering, object-oriented analysis and design with UML, and corresponding test strategies in their software-development practices. Hadar has provided consulting, training and mentoring services to companies such as Capital Group, Fidelity National Title, Logicon (now Northrop Grumman), The Aerospace Corporation, and most recently St. Jude Medical. He was awarded UC Irvine's Excellence in Teaching award in 2003.

Professor Judith Olson is the Bren Professor of Information and Computing Sciences at UC Irvine, with a joint appointment in the Merage School of Business.  She is recognized as a pioneer in Human Computer Interaction, an innovator of methods to incorporate concern for user needs and capabilities into design practice.  Her work is deeply grounded in 35 years of research as well as experience consulting in industry, including Ford Motor Corporation, Chrysler Corporation, Steelcase, IBM, Sun, and a myriad of smaller organizations.  She has over 80 publications, is a Fellow of the ACM, won the Lifetime Achievement Award in ACM’s SIGCHI, and last year was awarded ACM’s Athena Award, which is for the woman of the year in Computer Science.  She also won the 2011 Undergraduate Teaching award in Informatics at UC Irvine.