Social Media Marketing Made Simple

from Constant Constant

(Return to Tech Valley Business Center website)

Workshop Description:

You’ve probably heard of social media. You may understand the value social media can bring to your business.  Now are you wondering how to get going and use it well?  In this introductory session, we cover strategies and best practices to help you get the most out of your social media activities.

This Workshop Will Cover the Following:

• What social media marketing really is and why use it
• Introduction to social media channels and how to evaluate what’s right for your business or organization
• How small businesses are using these low-cost tools to gain visibility, develop relationships and drive sales and response
• How to create good content for your social media marketing campaigns and time management
• How to balance social media marketing with email marketing and your other marketing efforts.

Benefits of Attending this Workshop:

1. Get introduced to social media marketing
2. Learn how social media marketing is used in business
3. Learn about current tools and best practices
4. Learn which tools are right for your business
5. Learn what type of information you should and should not share
6. Come and ask your questions about social media.

Level: This is an introductory-level business marketing workshop.

This workshop is ideal for the following people:

1. Small business owners
2. Entrepreneurs
3. Not-for-profit employees
4. Anyone interested in learning about social media marketing
5. People with questions about social media and how it’s used in business

Materials Provided in Workshop:

All attendees will receive:

1. Copy of presentation
2. Constant Contact whitepaper “10 Best Practices for Social Media Marketing Success”

Cost: $10.

Workshop Leader: Erik Bunaes, Constant Contact Authorized Local Expert (review Erik’s bio)

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Note: Registration is completed on Schenectady County Community College website.

Course Reference # (CRN) 11182, Course Section (CFN) 934-01.

Schenectady County Community College - Class Registration Process 

1. Register online at SCCC website: click "Register Now" button below.

2. Register in person at Registrar's office (located in Elston Hall, room 212).

3. Fill out registration form (download here) and fax to Maria Kotary at (518) 836-2799.  (Be sure to include your e-mail address to receive registration confirmation).

Any registration questions, please contact Maria Kotary, Associate for Continuing Education, Schenectady County Community College, 78 Washington Ave., Schenectady, NY 12305. Phone: (518) 381-1423. Fax: (518) 836-2799.

Register Now!