Tuesday, March 10, 2020 from 9:30 AM to 12:00 PM EDT
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Harvard Ed Portal 
224 Western Ave
Allston, MA 02134

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SCORE Boston 

Digital Selling

Traditional modes of communication are no longer effective as a sole solution for small business owners. Digital techniques are essential for any marketing plan.

This internal workshop will be an overview of general techniques used to ensure client satisfaction. We will discuss (1) lead generation, (2) prospecting and (3) systems for selling. This workshop is geared towards solopreneurs serving clients across varying industries. 

  9:30  Registration and Networking (coffee and pastries served)
10:00 Presentation begins


Presenter:  Dr. Allana Da Graca, President, Turning On The Lights Global Institute, LLC
Dr. Allana Da Graca is a Part-Time Lecturer for the College of Professional Studies at Northeastern University. She teaches students how to Leverage Digital Technology with innovative strategies and techniques that help students become informed decision-makers in in the digital realm. As the founder of Turning On the Lights Global Institute, Inc., Dr. Da Graca creates digital courses to help individuals reach their personal and professional goals. She has a Master's degree in New Media from Emerson College and an Doctorate from Capella University. Dr. Da Graca has taught graduate learners at Walden University and Lesley University to name a few. Dr. Da Graca is the recipient of the Robert C. Ford Fellowship (2007-2009), Bunker Hill Community College MLK Leadership Award, Chahara Foundation Grant, Talented Minority Scholarship, Massachusetts Governors Alliance Task Force Recognition (Youth Leadership), Unifacs Brazil Business Week Appreciation, and more