Tuesday September 9, 2014 at 8:30 AM EDT
Wednesday September 10, 2014 at 5:00 PM EDT

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Loeb & Loeb LLP 
345 Park Avenue
New York, NY 10154

Driving Directions 


Eva Booth 
LawVision Group 

Legal Pricing Masterclass 

Please join Colin Jasper to learn how to get greater value from your clients by improving your pricing strategy, positioning and conversations. Colin is a world leading consultant on this topic and the Legal Project Management Institute and LawVision Group are pleased to host this event with him.  The masterclass is designed to develop the pricing capability of participants and to help identify specific pricing opportunities that can be immediately realized by their firm.

The masterclass will help participants to:

  • Develop a comprehensive understanding of pricing theory as it relates to the legal services market,
  • Understand leading pricing practices within the professional services market,
  • Conduct a comprehensive assessment of your firm's key pricing inputs and combine these inputs into an integrated pricing strategy,
  • Explore various pricing strategies designed to increase profit margins while simultaneously increasing market share,
  • Identify methods of bulding your firm's pricing capability,
  • Develop their knowledge on how to successfully price matters,
  • Learn how to credibly demonstrate value to clients,
  • Explore various pricing tactics designed to avoid competing on price,
  • Learn how to increase price-setting discretion,
  • Review different approaches to managing the pricing function and establishing pricing plocies, and 
  • Identify and prioritize opportunities to improve your firm's pricing outcomes.