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  • First Session: Tuesday February 25, 2020
  • Second Session: Tuesday March 3, 2020
  • Third Session: Tuesday March 10, 2020

Time for all sessions is 6:00-8:00 PM


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Kirkwood Linn County Regional Center 
1770 Boyson Road
Hiawatha, IA 52233

Driving Directions 


Jean Kruse 
SCORE East Central Iowa 


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Business Start-up Basics Seminar

Feb 25th, Mar 3, 10--Save a Seat Here!


                        The Details

Wanting to start your own business, but don't know where to start?  This SCORE workshop may be an effective first step.  The three-night series explores the basic steps in starting a business.  The sessions cover entrepreneurship (including myths and realities), an overview of marketing planning, the legal structure of your business, and start-up funding.  The sessions also provide ample opportunities for questions and answers involving leading business experts.  By the end of the seminar, attendeees will have clear and practical steps toward developing their own individual business plans.  Registration fee is only $59, through Kirkwood Community College 319-398-1022.

Night #1.....Entrepreneurship and Financing

Entrepreneurship -- Myth vs. Reality:  Get to know what you can really expect when you become a business owner.  Are you ready to make the commitment?

 Speaker - Julie Lammers  sold her privately owned group of stores (Coffeesmiths)   to   a top Midwest franchisor, Scooters Coffee, in 2016.  Over the course of 9 years,   she   oversaw the operations and growth of all stores including; personnel(60 staff),   inventory,  process management, and daily cash management.  Prior to Coffeesmiths,   Julie worked 16+ years in the telecommunications industry in software and network   development.  Julie is currently volunteering in the following organizations: Eastern   Iowa SCORE chapter,  Marion Library Foundation,  and  Marion Chamber of Commerce.  Julie is a graduate of the University of Iowa Business school with a BBA in Human Resources and Management Information Systems.


Marketing - Connecting Your Company to Customers:

 Speaker - Scott Swenson is a lifelong resident of Iowa and a University of Iowa   graduate with a business degree in marketing. His background includes media,   marketing, management and small business ownership. Starting his career managing   community newspapers in Iowa and Minnesota, he later joined the Gazette Company   with senior management responsibilities. Scott later owned a Floor to Ceiling Store in   Cedar Falls. Following the floods of 2008, Scott was extensively involved with counseling flood impacted businesses. Scott is Regional Director for the Kirkwood Small Business Development Center (SBDC). 


Night # 2.....Legal and Web Presence

Legal Considerations: Business entity types and their differences plus other legal issues within her area of expertise.....Bring lots of questions!

Amanda D'Amico Speaker - Amanda D'Amico Erickson is an attorney with Simmons Perrine Moyer   Bergman  PLC, where she is engaged primarily in a general practice, including but not   limited to business law, corporate law, taxation, mergers & acquisitions, contracts, estate   planning and probate law. She advises individuals & business clients regarding the tax   aspects of various corporate entity transactions and with respect to the use of pass-   through entities (limited liability companies, partnerships, and S Corps).


Winning Website Design: The effectiveness of your website will depend on being clear about what you want to accomplish, diagramming it, excellent writing and its overall design.  Learn the basics for doing it right from an award winning website design company.

John Osako Speaker - John Osako is VP of an award winning website and Internet technology   company known as Informatics.  It is based in Cedar Rapids.  John is an expert on   correct website layout and design, and will focus on the "how tos" of design, writing and   the marketing effectiveness of your website. 


Night #3.....Marketing

Marketing - Connecting Your Company to Customers: 

 Speaker - Mike Humbert has built a career in developing and implementing effective   strategies for profit and non-profit organizations.  He has created strategic business plans   and marketing, public relations employee motivation, and culture building initiatives for   companies large and small.  In 2005, Mike began development of The Alternaitve Board   in Eastern Iowa and has since worked with hundreds of business owners in the growth,   success and profitability of their respective businesses.  He also serves on the boards of a wide array of non-profit organizations.  A graduate of the University of Iowa, Mike has been certified as a strategic business leadership coach and accredited by the Public Relations Society of America.


Identifying Funding Sources & Who is Eligible to Get a Loan: 

 Speaker - Carolyn Tonn was a Lender Relations Specialist & SCORE Liaison for SBA   primarily in NE & East Central Iowa, recently retired.  She called on lenders, SCORE   chapters, SBDC’s, chambers, along with city & county economic development groups &   others interested in ED in an 18 county area.  She comes from central Iowa originally &   graduated from the University of Iowa.  She was with SBA for many years working in a   variety of lending & marketing roles and worked in both the Des Moines & Cedar Rapids SBA offices.


It's All About You:  Open sessions with successful entrepreneurs, instructors, SCORE mentors and YOU.

                  Register Now!