Marketing 101
How to Make Sure You Get the Most of Your Efforts
An effective Marketing Strategy is more than just implementing a bunch of marketing tactics and hoping that something works. It requires thought, research, an understanding of consumer behaviors, targeting the strategy to the 'right' customers and executing your strategy. During the seminar, attendees will be provided with an overview of:
How to Identify Potential Customer Bases
How and Where to Conduct Market Research
Identifying Your Business' Niche
How to Develop a Marketing and Advertising Budget
How to Develop a Marketing and Advertising Action Plan
Where:
Chamber of Southern Saratoga County58 Clifton Country Road
Suite 102
Clifton Park, NY 12065
For More Information:
Kate Baker
Small Business Development Center, University at Albany
518-380-5077
kbaker@albany.edu
When:
Tuesday, July 18, 2017
Check-In/Networking:
7:30 a.m. to 8:00 a.m.
Program:
8:00 a.m. to 9:00 a.m.
Cost to Attend:
$10.00 per Attendee
Register Now! Advance Registration is Required.
A special thank you to the Chamber of Southern Saratoga County
for offering to host our 2017 SBDC Seminar Series.
Presented By:
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.
Reasonable accommodations for persons with disabilities will be made is requested at least two weeks in advance.
Contact Kate Baker at (518) 380.5073 or kbaker@albany.edu to make arrangements.
Services are extended to the public on a nondiscriminatory basis.