Successful Email Marketing with Constant Contact Concord, NH • March 14 • 10:00am - 4:30pm • $199 (Only $99 for each additional attendee)
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What is it? This fundamental workshop provides you with the step-by-step design process in creating and branding your Master Email Template. Learn how to confidently set email marketing goals, brand your master template, and increase engagement by using simple yet powerful best practices while working alongside the trainer in your own Constant Contact account. Also, learn how to increase sending reports and getting emails noticed with industry best practices, strategies, and techniques. By learning the essentials in managing your contacts and monitoring your reports, learners will identify ways to increase visibility in an email inbox.
Agenda: During this full day class we'll cover:
- Creating and Branding a Master Template with:Company Colors, Logo & Contact Information, Social Media Buttons, and Links
- Best Practices and Ground Rules for Creating Content
- Creating Engaging Content in Your Email like: Videos, Advanced Image Editors, Surveys and Linking, Table Properties
- Getting Your Emails Noticed through: Subject Line and Sending best practices
- Contact Management & Segmentation
- Importing your Contacts
- Using Tags to Send Campaigns
- Analyzing your Email’s Reports like: Reports Available, How to Analyze Reporting, A/B Split Testing
Who Should Attend? This class is geared towards both new Constant Contact users and those more experienced users that want more efficient ways of creating emails. This session will also provide best practices and teach techniques for creating engaging content for your email communications. By incorporating more advanced Email Marketing techniques and features, learners will take their email to the next level by getting their audience to notice their email and take action!
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