Where
Center for Marketing Technology, Bentley Univ.Morison Hall 220
175 Forest Street
Waltham, MA 02452
Driving Directions
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Agile Management at the Intersection of Sales and Marketing
This is a joint meeting between SAMI and the Boston Agile Marketing Group.
The word “Agile" is getting thrown around by sales and marketing professionals today as businesses demand more results at an even faster pace. While Agile project management techniques have been commonplace for software developers for years, they are just starting to take root for marketing and sales professionals. In this panel discussion, we will define Agile, explain its benefits and explore how
it Agile is changing the way people are marketing and selling today. This panel will include:
Moderator:
Frank Days, VP Marketing of Tesora and Agile Marketing Blogger/Podcaster
Panelists:
Lorita Ba, Director of Marketing, NuoDB
Jeff Dale, Email Markeing Manager, Intronis
Sriram Rajagopalan, PhD, Vice President, PMO, Physicians Interactive
Date: February 26, 2015
Time: 5:30 – 8:30 PM
Location:
Center for Marketing Technology, Bentley University
Morison Hall 220
175 Forest Street
Waltham, MA 02452
Map & Directions
Food & Refreshments will be served.
Sales and Marketing Innovators
1770 Massachusetts Avenue, Box 321
Cambridge, MA 02140
P: 617-661-8250
E: info@saminnovator.com