Thursday, April 29, 2021 from 10:00 AM to 11:15 AM PDT
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SCORE San Diego




How to Define and Build a Robust Product that Matters to your Customers

Fee: $25

One of the most critical efforts in starting or managing a business is understanding, defining, describing, and documenting what the product or service will be. While many entrepreneurs and small business owners will complete 1 or 2 of these elements, all of them are critical. This workshop: The Product Requirements Document - "Do You Know What Your Product Is” - will explain how to approach succeeding in this phase of starting or growing a business.


Steve Sivitz has spent his career in the mobile/wireless communications industry. He has worked for large multi-national companies down to early-stage start-ups. He has been the co-founder of two communications companies. Steve had leadership roles in business development, sales, marketing, and product management for global markets.

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