Search Engine Optimization 

Kirkwood 

It is vitally important that your website ranks high on search engine lists for your business category. If not, your customers, or potential customers, will not have the patience to find you.  The strategy to ensure that your business is high on the list is critical to the success of your business whether  you totally depend on your website or not.

In this workshop you will learn:

• What is Search Engine Optimization and Search Engine Marketing
• The Difference Between Organic Searches and Paid Ads
• What is On Site SEO
• What is Local SEO
• What is Ongoing SEO
• Why Google is so Important
• How to Analyze the Results
• About Research Tools
• Look at Participant Websites

Speaker:  Deanna Spell, Digital Marketing Strategist with G/O Digital, a          Gannett Company

Workshop Fee:  Prepay $30; After July 1 $35; $40 At the Door

Pay by Credit Card  (PayPal membership not necessary)

Cash or Check Only at the Door