Aegis-TrafficPRM

 

Contact

Jenny Dibble 
TrafficPRM 
jenny@traffic-prm.com 
314-435-1713 

When

Tuesday May 22, 2012 from 11:00 AM to 12:30 PM CDT

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Where

This is an online event. 
 

 
 


Webinar: Social Media, Meet Federal Regulations:
Marketing Your Brand Ethically (and Legally) on the Web 

Already marketing your company online? Still have big questions when it comes to social media? Then this is a MUST attend webinar. Co-presented by a lawyer and online marketer with years of web experience, this is a unique view of how to use social media and other online marketing resources in a way that keeps the marketing and legal departments happy!

The Agenda:

Many small and medium sized businesses are active on Facebook and other social media sites, and are reaping the benefits from marketing their brands online. But what about the legal issues that come along with having a Facebook page or Twitter account? Are you aware of the FTC restrictions around asking customers to write reviews about your company? If you don't understand the risks and haven’t put the proper safeguards in place, you are putting your company in serious jeopardy. 

Attend this webinar to learn how to:

  • Monitor your brand: How to seamlessly monitor mentions of your company, brand, and offerings online.
  • Solicit Reviews from Customers: There are serious ethical and legal issues that come along with asking customers to write reviews about your company online. Pssst - you can still do it, just learn how to do it the right way!
  • Engage through Social Media - safely: A fan writes a negative comment on your Facebook page. Do you delete, write back, or ignore? What you decide may have legal (and brand eroding) consequences!
  • Communicate during a crisis: In an emergency, do your employees know what to and what not to communicate to customers and press? We'll provide tips to creating your own plan and the rules to remember as you get started.
  • Develop a Social Media policy for employees: Do you have one? If not you could be at risk. Learn the ins & outs of what they should include and even receive a template to get started.

Space is limited so register today to reserve your spot!

Webinar: Social Media, Meet Federal Regulations
Tuesday, May 22 at 11am Central/12pm (noon) Eastern
FREE to attend

‘Social Media, Meet Federal Regulations’ is co-presented by Mariquita Barbieri with Aegis Professional Services - Law Practice Group and Jenny Dibble with TrafficPRM a full service Online Marketing and PR firm.