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Contact

Greater Rochester SCORE 
 
scorerochester@frontiernet.net 
585-263-6473 

When

  Wednesday October 23, 2013 from 8:45 AM to 3:30 PM

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Where

Federal Building (lower level)

Conference Room 0340                                                 100 State Street
Rochester, NY 14614 
A proper photo ID is required to enter the Federal Building and camera phones will be held.
 
Driving Directions 

Cancellations made prior to noon on Monday, October 21st will receive a full refund.  Sorry, no refunds for no-shows.

Minimum class size is 8, full refund if we have to cancel the workshop.


 
 

SCORE Workshop

Winning at Small Business Marketing

Wednesday, October 23, 2013    8:45 - 3:30


Are you a small business owner?   Would you like to increase revenues?


If you answered YES, this workshop is for you!  It has been designed to help small business owners understand time-tested marketing principles that you can apply yourself.

Highlights of the Workshop:   

  • How to identify your best customers.
  • Understand what your customers want
  • Why you, as a small business, are best suited to meet your customers needs
  • How to reduce the penalties of doing business with a small business 
  • The natural advantages of a small business and how to market them
  • Learn to use all Marketing tools available to you.  Many are free or low cost.
  • Understand how suppliers and distributors can help leverage your small business advantage
  • Recognize small business promotional challenges in tough times and how to overcome them.
About the speaker.  Julian Yudelson, PhD.  After 35 years in the classroom, Julian retired from
RIT to use his knowledge of marketing and business management to assist small businesses through SCORE.   At RIT,  he was director of the School of Retailing and taught a wide range of marketing courses at the undergraduate and MBA level.
 
Pre-registration is required online, click below to register.  Sorry, no walk-ins.

 

Workshop Fee: 

$45 (includes continental breakfast and lunch) payment made through PayPal (PayPal account not required), must have a credit/debit card (Mastercard, Visa, American Express or Discover).

 

When you arrive at the PayPal screen, you will have the option to log into your PayPal account if you have  one, or select "Don't have a PayPal Account" where you'll be able to input your billing information.  If you have a PayPal account  you will need to use the credit card associated with that account.